On November 14th, the Social Media Club of Portland hosted the Explore Portland Kickoff at the Urban Studio in the Pearl. The kickoff featured a fantastic panel of nationally known Social Media influencers: Jason Falls of Social Media Explorer, Michael Brito and Tim Hayden of Edelman Digital, and Tim Washer of Cisco.
The panel was moderated by Jamie Beckland of Janrain, and covered a wide variety of hot topics related to Social Media.
Thanks to one of our event sponsors, Pagatim, we are pleased to present a series of podcasts featuring content from these discussions.
In Part 1, Jamie jumps right into the deep end of the pool by asking:
“Does anybody really know how ROI is done in Social Media? With all the metrics out there, where are we in terms of being “real” in Social Media?”
We think you’ll enjoy the panel’s insights (and more) on this and several other questions.
Enjoy, and stay tuned for Parts 2 and 3!