September Turns To Social Media


September seems to be the Social Media Month.

Last Thursday, September 9, SAO and SMCPDX co-sponsored a talk by Richard Boly, the head of eDiplomacy at the U.S. State Department. It turned out the original plan for a keynote and panel held at the Multnomah Club was ambitious, the event quickly became less formal and was held at Ringler’s Pub instead.


Tuesday, Sept 14, SEMPDX: Social Media & SEM Integration

Ian Lurie, President of Internet marketing agency Portent Interactive, discusses integration between social media and search engine marketing. He is a veteran Internet marketing speaker, with expertise in online media planning, search marketing and optimization, pay-per-click marketing, usability and generally helping organizations make the Internet generate real value. Ian also writes about internet marketing on his blog, Conversation Marketing and is a regular contributor to Search Engine Land.

Register: at and use DISCOUNT CODE: SOMEPDX

Time: 5:30 to 7:30 PM

Venue: Hotel deLuxe -729 SW 15th Ave, Portland, OR

Wednesday, September 16, IABC: Understanding Transmedia – How Story Worlds are Changing the Art of Communication

John Hartman, president of Feedia, SMCPDX board member, and faculty of the Digital Marketing Program at Portland State University, will discuss how transmedia storytelling represents a shift in the way we think about our relationship to media. The presentation will shine a light on this changing mediascape and discuss the evolution of the art of communication.


Time: 6 to 8 P.M.

Venue: Paragon Restaurant and Bar, 1309  NW Hoyt St., Portland, Oregon

Saturday-Sunday, September 18-19: WordCampPDX

The WordPress acolytes get together for the third year in Portland. Matt Mullenweg, WordPress founder, returns with a town hall discussion. Media, both video and audio, makes it’s mark. Business blogging, subscription membership sites, SEO, and measurement all get in-depth coverage. This is a great opportunity to get a leg up on taking social media to the next level.


Time: 9-5 both Saturday and Sunday, Sept 18-19

Venue: Webtrends, 851 SW 6th Ave, Suite 1600, Portland, OR


September 21, PSU Quarterly Digital Marketing Breakfast: Sports Social Media Marketing

PSU features social-media-marketing stars from the sports marketing world–Portland Trailblazers, Portland Timbers FC, Portland State Athletics, and adidas USA–to talk about how they use social media to notify their fans and keep the fans excited about their favorite team and big events like the World Cup. The panelists will field questions and share tips on how you can build your own unique skill sets in this new field of digital marketing.


Time: 7:15-9 A.M.

Venue: Portland State University, Recreation Center, 1800 SW 6th, Auditorium 1