September Turns To Social Media


September seems to be the Social Media Month.

Last Thursday, September 9, SAO and SMCPDX co-sponsored a talk by Richard Boly, the head of eDiplomacy at the U.S. State Department. It turned out the original plan for a keynote and panel held at the Multnomah Club was ambitious, the event quickly became less formal and was held at Ringler’s Pub instead.


Tuesday, Sept 14, SEMPDX: Social Media & SEM Integration

Ian Lurie, President of Internet marketing agency Portent Interactive, discusses integration between social media and search engine marketing. He is a veteran Internet marketing speaker, with expertise in online media planning, search marketing and optimization, pay-per-click marketing, usability and generally helping organizations make the Internet generate real value. Ian also writes about internet marketing on his blog, Conversation Marketing and is a regular contributor to Search Engine Land.

Register: at and use DISCOUNT CODE: SOMEPDX

Time: 5:30 to 7:30 PM

Venue: Hotel deLuxe -729 SW 15th Ave, Portland, OR

Wednesday, September 16, IABC: Understanding Transmedia – How Story Worlds are Changing the Art of Communication

John Hartman, president of Feedia, SMCPDX board member, and faculty of the Digital Marketing Program at Portland State University, will discuss how transmedia storytelling represents a shift in the way we think about our relationship to media. The presentation will shine a light on this changing mediascape and discuss the evolution of the art of communication.


Time: 6 to 8 P.M.

Venue: Paragon Restaurant and Bar, 1309  NW Hoyt St., Portland, Oregon

Saturday-Sunday, September 18-19: WordCampPDX

The WordPress acolytes get together for the third year in Portland. Matt Mullenweg, WordPress founder, returns with a town hall discussion. Media, both video and audio, makes it’s mark. Business blogging, subscription membership sites, SEO, and measurement all get in-depth coverage. This is a great opportunity to get a leg up on taking social media to the next level.


Time: 9-5 both Saturday and Sunday, Sept 18-19

Venue: Webtrends, 851 SW 6th Ave, Suite 1600, Portland, OR


September 21, PSU Quarterly Digital Marketing Breakfast: Sports Social Media Marketing

PSU features social-media-marketing stars from the sports marketing world–Portland Trailblazers, Portland Timbers FC, Portland State Athletics, and adidas USA–to talk about how they use social media to notify their fans and keep the fans excited about their favorite team and big events like the World Cup. The panelists will field questions and share tips on how you can build your own unique skill sets in this new field of digital marketing.


Time: 7:15-9 A.M.

Venue: Portland State University, Recreation Center, 1800 SW 6th, Auditorium 1


Social Media & SEM Integration: Sept 14, 2010


What does it take to be successful in Social Media? For that matter, how do you even measure success? What are the right ways, and the wrong ways, to participate?

Join SEMpdx with special guest speaker Ian Lurie to explore the answers to create and measure Social Media success. This presentation will cover the the ins and outs of social media marketing, and how it integrates with search engine marketing overall. Benefits, pitfalls, methodology, tracking, and efficiency, you’ll see exactly what to do, and more importantly, what not to do, for yourself, for your own business, or for clients.

Ian Lurie, President of the Seattle-based Internet marketing agency Portent Interactive, Ian is an experienced Internet marketing strategist, who started Portent in 1995. He is a veteran Internet marketing speaker, with expertise in online media planning, search marketing and optimization, pay-per-click marketing, usability and generally helping organizations make the Internet generate real value.

Tuesday, Sept. 14
4:30 – 6:00 PM,
Hotel de Luxe
729 SW 15th Ave
Portland, Oregon

Register Now:
DISCOUNT CODE: Social Media Club members use discount code SOMEPDX


Join us tonight for a chat with Richard Boly, Director of eDiplomacy at US State Department


We were very excited to be participating with the Software Association of Oregon on a keynote event which featured Portland native and Director of eDiplomacy at US State Department, Richard Boly, or @beaurichly in Twitter. We were really bummed that a lack of interest forced us yesterday to cancel our scheduled event at the Multnomah Athletic Club, which was supposed to happen today at 5:30 PM.

We were so bummed that the Social Media Club of Portland decided to organize a tweetup to give the local community a rare glimpse into how the US State Department uses social media and collaborative technologies to achieve their mission around the world.

We’ll be hosting an informal tweetup today, September 9th 2010 at Ringlers Pub, 1332 West Burnside Street, around 5:30 PM.

UPDATE: Don’t Confuse Ringler’s Pub at 13th and Burnside with Ringler’s Annex at 12th and Burnside.

Expect an informal event of networking and some interesting conversation about how our foreign relations apparatus uses the latest communications and collaboration tools and techniques. There will be a cash bar and expect the get-together to last till about 7:30 PM.

We also have word that some of the panelists from the original event may will be showing up to chat and provide their perspectives on social media and collaboration in the Government sector:

Deb Bryant, GOSCON Founder & Director, Oregon State University Open Source Lab
Skip Newberry, Economic Development Policy Advisor, Office of Mayor, City of Portland

Don’t miss this opportunity to find out how the US Government engages the world online! Stay tuned to our twitter stream for updates, @SocialMediaPDX

From the original SAO Event listing…

Richard Boly is a career U.S. diplomat and currently the Director of the Office of eDiplomacy, an applied technology think tank for the United States Department of State. Previously, he was a National Security Affairs Fellow the Hoover Institution at Stanford University, where he launched the Global Entrepreneurship Program. He recently served in U.S. Embassy, Rome, where he developed and ran a program to promote entrepreneurship in Italy. Other embassy assignments include the Dominican Republic, Ecuador, and Paraguay. Richard is the most junior diplomat to win the Cobb Award for commercial diplomacy.

In a prior life, Richard was the first Presidential Management Fellow with the Inter-American Foundation, was a consultant with the Inter-American Development Bank, and founded and ran a shrimp hatchery in coastal Ecuador. He is a graduate of Stanford University and the Graduate School of International Relations and Pacific Studies at UCSD. (bio)