How To Leverage Visual Media In A Social World

Posted: July 9th, 2014 | Author: | Filed under: SMC Events | No Comments »
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040312_eye_lgIn anticipation of our next event on July 29th at Ecotrust, we asked our presenters Jessica and Jennie from our event partner Prichard Communications to offer their insights as to why you should attend this workshop:
Hi SMC PDX supporters!

When my colleague Jennie Day-Burget and I created our presentation “How Great Visual Media Can Be Created on a Shoestring Budget” for the July 29th event (get more info here) we really wanted to use the headline, “Visual Media for a Social World” instead.

You have to admit, it has a NICE ring to it.

So, social media friends, why didn’t we give our presentation this catchy title?

Because, really, what does that even mean!? It’s cute and all, but you’d be left wondering – what’s in it for me?

Well, that’s exactly how Jennie and I feel about social media.

These tools are at your fingertips – two or three clicks and you’ve got yourself a business page on any social media channel – yet, you have to ask yourself, “what’s in it for me?”

In this case, the “me” is your organization.

Any social media tool should support and enhance your communication strategy. It should not be a stand alone tactic, but part of an overall plan.

You won’t win because of social media but you won’t win without it, so join us on July 29th to learn what visual media tools like Instagram, Pinterest, and Vine have to offer when you can’t afford a video editor or an advertising agency.

We’ll teach you how they fit in your overall communications strategy, how to use them effectively on a shoestring budget, and we’ll look at organizations who are using these platforms wisely.

See you soon!

Jessica and Jennie

prichard_logo.jpg

Buy Tickets Here

The Details:

Prichard Communications & SMC PDX Presents
How To Create Great Visual Media Content On A Shoestring Budget
July 29th, 2014
Ecotrust Billy Frank Jr Conference Center
6:00 – 8:00 PM
Reception/Networking starts at 6PM
Presentation is from 6:30 – 7:30

Hot Lips Pizza will be served

Cash Bar with beer, wine and soda

Tickets are $15.    Buy Tickets Here

Presenters:

Jennie Day-Burget

Account director Jennie Day-Burget is a lover of surprises, wine and chevron (the pattern, not the oil company). Jennie has more than a decade of communications experience and was a pioneer in the use of social media as a communications tool among government small businesses. She is an experienced trainer and presenter. Jennie provides managerial oversight, strategic direction and creative digital solutions to a client team that supports clients including the Robert Wood Johnson Foundation, the City of Portland and the Communications Network. Jennie has worked in communications and public relations across many disciplines for more than a decade and cites the hashtag (#) as her favorite social media accessory.
 

Jessica Williams

 

Jessica, an Account Director at Prichard Communications leads work on social and digital media for grantees of the Robert Wood Johnson Foundation and for “Mac’s List,” a service of Prichard. Jessica has a B.S. in Communications from Wake Forest University and an M.S. in Strategic Communications from The University of Oregon. She has over 10 years experience working for a variety of brands and clients and was the 2012 recipient of the Marketing Awards of Excellence Rising Star Award. You can find Jessica on Instagram, Twitter, and Pinterest @JessicaJoEllen. An avid adventurer and poetry enthusiast, Jessica is often found practicing yoga, hiking in the Gorge, or throwing the ball for her dog, #ZoeyLou.

See you there!  Buy Tickets Here.

Prichard Communications
Prichard provides public relations services to top-tier nonprofits and foundations focused on health and human services across the United States. Our clients include the Robert Wood Johnson Foundation, Playworks, Reclaiming Futures and Cure Violence. 
 
Social Media Club of Portland

The Social Media Club of Portland is a collection of local Oregonians that work, play and live in the evolving social media landscape. We seek to bring together those that share our passion and excitement for all things social media, with the goal of communicating, sharing and learning from our collective experiences. Started in 2009, a primary purpose is to provide networking opportunities that inform and engage people of all backgrounds and skillsets, helping to grow socially proficient professionals and leaders.

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SMC PDX & Prichard Communications Partner To Show How Great Visual Media Can Be Created On A Shoestring Budget

Posted: June 21st, 2014 | Author: | Filed under: SMC Events | 1 Comment »
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pritchard smcpdxPrichard Communications & SMC PDX Presents:

How To Create Great Visual Media Content On A Shoestring Budget

July 29th, 2014

Ecotrust Billy Frank Jr Conference Center

6:00 – 8:00 PM

Reception/Networking starts at 6PM

Presentation is from 6:30 – 7:30

Hot Lips Pizza will be served

Cash Bar with beer, wine and soda

Tickets are $15.    Buy Tickets Here

Summary

Social media is changing and if you’re like most nonprofit professionals, it’s hard to keep up! This training is for anyone in need of the latest trends for visual media platforms like Instagram, Pinterest and Vine.

 
Learn how to use these tools on a shoestring budget, whether you work in social change, nonprofits, foundations or for-profit. We will examine how leaders in the field are successful at using these visual media platforms to advance a mission, a vision, or a cause.
 

Key takeaways will include:

  • Three new things you can do immediately to enhance your organization’s visual media platforms
  • Practical help in setting up these channels for your organization in a strategic way
  • How to create content using visual media tools that supports your organizational goals

Buy Tickets Here

Presenters:

Jennie Day-Burget

Account director Jennie Day-Burget is a lover of surprises, wine and chevron (the pattern, not the oil company). Jennie has more than a decade of communications experience and was a pioneer in the use of social media as a communications tool among government small businesses. She is an experienced trainer and presenter. Jennie provides managerial oversight, strategic direction and creative digital solutions to a client team that supports clients including the Robert Wood Johnson Foundation, the City of Portland and the Communications Network. Jennie has worked in communications and public relations across many disciplines for more than a decade and cites the hashtag (#) as her favorite social media accessory.
 

Jessica Williams

 

Jessica, an Account Director at Prichard Communications leads work on social and digital media for grantees of the Robert Wood Johnson Foundation and for “Mac’s List,” a service of Prichard. Jessica has a B.S. in Communications from Wake Forest University and an M.S. in Strategic Communications from The University of Oregon. She has over 10 years experience working for a variety of brands and clients and was the 2012 recipient of the Marketing Awards of Excellence Rising Star Award. You can find Jessica on Instagram, Twitter, and Pinterest @JessicaJoEllen. An avid adventurer and poetry enthusiast, Jessica is often found practicing yoga, hiking in the Gorge, or throwing the ball for her dog, #ZoeyLou.

See you there!  Buy Tickets Here.

Prichard Communications
Prichard provides public relations services to top-tier nonprofits and foundations focused on health and human services across the United States. Our clients include the Robert Wood Johnson Foundation, Playworks, Reclaiming Futures and Cure Violence. 
 
Social Media Club of Portland

The Social Media Club of Portland is a collection of local Oregonians that work, play and live in the evolving social media landscape. We seek to bring together those that share our passion and excitement for all things social media, with the goal of communicating, sharing and learning from our collective experiences. Started in 2009, a primary purpose is to provide networking opportunities that inform and engage people of all backgrounds and skillsets, helping to grow socially proficient professionals and leaders.

 

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2014 SoMe Awards Finalists Announced – Awards to Be Handed Out On May 22nd

Posted: May 9th, 2014 | Author: | Filed under: SMC Events | No Comments »
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Finalists(Written with the help of Heather English of TMMPDX.com – thanks Heather!)

The #SoMeAwards are quickly approaching on May 22nd (have you bought your tickets yet?).  We have had some amazing social media campaigns submitted- this industry is filled with some incredible talent! The SoMe judges have made their final selections, and we’re proudly announcing the 2014 SoMe Awards finalists.  For those that have submitted campaigns, check the list below to see if you are a lucky finalist. Thank you to everyone that submitted a campaign.

There are JUST precious few days left until the big night. Be sure to get your tickets to the premiere social media event in PDX! We also hope you join us for the SoMe Forum earlier in the day. Learn more about both events and purchase tickets via the SoMe Awards website.

And the FINALISTS Are…

Breaking Social

AGAIN Interactive
Office Depot
1D + OD #TOGETHER

CKSyme Media Group
Eastern Washington
It’s Gameday on Snapchat

Mambo Media
Sage
Looking at Social with Sage VividWall

Portland State University
Portland State University
Portland State of Mind + Instagram Contest

Dream Team

451 Marketing
The Yankee Candle Company
America’s Most “Liked” Candle

HJMT Public Relations Inc.
HJMT Public Relations Inc.
Grasslandia

Mambo Media
Sage  
#SageListens: RV Tour Across North America

Mambo Media
Clinicient
Building the #BizPT Brand: Customers Come First for Clinicient

Anvil Media
Martin Hospitality
Making Great Memories

Sasquatch Agency
Kona Brewing Company
Summer Bucket List

 Green Rising Marketing
C.E. John Company
From Bulldozing to Beloved

ET Phone Home

CKSyme Media Group
Eastern Washington
It’s Gameday on Snapchat

Portland State University  
Portland State University
Portland State of Mind + Instagram Contest

Portland State University
Portland State University  
Oregon is Our Classroom contest

Go Local

Mambo Media  
Burgerville
#BVPDX: Crowdsourcing for a Crowd Favorite

Portland State University  
Portland State University
Portland State of Mind + Instagram Contest

Mambo Media
PSU CEPE
The Business of Craft Brewing

Lake County Visitors Bureau
Lake County Visitors Bureau
Think Social Media, Think Lake County

House Party

Dictionary.com
Dictionary.com
Instagram Word of the Day

Colorado Technical
Colorado Technical University
Power of In

YOLO Colorhouse
YOLO Colorhouse   
The Handcrafter Color Collection Launch

Colorado Technical
Colorado Technical University
Meeting Moments

In The Trenches

Portland State University
Portland State University      
Portland State of Mind + Instagram Contest

Mighty Nurse  
Mighty Nurse  
Get Mighty

Colorado Technical  
Colorado Technical University  
Student Service in Social

Vocus
Vocus
Team Vocus Social – In the Trenches

Just ‘Cause

Nebo
Eames Foundation
Eames House 250

Mambo Media
Clackamas Community     
CCC Scholarships: A Worthy Cause

Nebo
Nebo
The Rescue Pledge

Everywhere Agency    
Macy’s Heart of Haiti
Digital Outreach

Social Tool of the Year
Vocus Buying Signals™
Portland State University

The Unsung Hero

Mighty Nurse
Mighty Nurse
Get Mighty

Harman International  
Harman International
JBL GRAMMYs Program

Portland State University  
Portland State University    
Portland State of Mind + Instagram Contest

Portland State University  
Portland State University  
Oregon is Our Classroom contest

Best Social Media Agency 2014

451 Marketing, Boston MA
CKSyme Media Group, Bozman MT
Green Rising Marketing, Portland OR
HJMT Public Relations Inc., NY, NY
Mambo Media, Portland OR
Nebo, Atlanta GA

Best In-House Social Media Campaign

Colorado Technical University
Dictionary.com
Portland State University
YOLO Colorhouse

People’s Choice
Colorado Technical University
Splash Worldwide
Expand Your Brand Consulting
Anvil Media

 

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It’s “Game On” at the next SMC #PDXchat on April 24

Posted: April 5th, 2014 | Author: | Filed under: SMC Events | No Comments »
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270844_10151567487166108_1100244556_nIf you’ve ever wondered what it’s like to manage social media for a major sports brand, get your game face on for our next #PDXCHAT event on Thursday, April 24th at eROI:

505 NW Couch St, #300

The event is from 6-8PM, and it’s FREE

We’ll be hosting social media influencers from some of Oregon’s most notable athletic teams to share insights on fan engagement, platform preferences, how social media impacts the bottom line and more!

Whether you’re new to social media or leading digital programs, there will be something for everyone at this #PDXCHAT event. Reserve your seat now, as this series fills up fast!

Panelists:

Panel Bio_Bkgrd Bridge.jpg

Topics:

  • Most effective social networks
  • New social networks to keep an eye on
  • Evolving social media strategy
  • Activating athletes to boost social performance
  • Responding to criticism
  • Social media and the bottom line
  • Audience Q&A.

See you there!

Click HERE to get your seat for the next #PDXCHAT

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Announcing The 6th Annual SoMe Awards & Forum – Don’t Miss This One!

Posted: February 18th, 2014 | Author: | Filed under: SMC Events | No Comments »
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SoMeAwards.logoThe SoMe Awards & Forum, to be held in Portland, Oregon on May 22nd, 2014, honors the best social media campaigns by marketing agencies, in-house teams and freelancers from across the Unites States.

Now in this 6th year, and jointly presented by the Social Media Club of PDX and TMMpdx.com, the awards are an opportunity for those to celebrate accomplishments made to help themselves or their clients in the ever growing world of social media.

The SoMe awards gala will take place from 6-9 PM, and will feature signature drinks, other special guests, and a cool after-party.  Winners in 11 categories will be announced by our emcee Stephanie Stricklen of KGW News (click here for more details, and info regarding submitting nominations), and, we’ll also be saluting our three special honorees:

Pamela SlimBrian SolisBillie Goldman

Pamela Slim - Most Influential Blogger

Brian Solis - Hall Of Fame

Billie Goldman - Thoroughly Modern Marketer of The Year

This year, we’ve also added a special afternoon event: A Social Media forum from 1PM to 5PM, anchored by keynote presentations by our two honored award recipients, Pamela Slim and Brian Solis, and featuring panels with the 2014 SoMe Nominees and other special guests, talking in more detail about the social media campaigns, tools and trends that are driving better brands, excellence in customer service & engagement, and higher sales and profit.

Tickets for each event will be sold separately, but you can save $20 on a combo ticket:

SoMe Forum:  $80

SoMe Awards: $35

Combo (Both Events): $95  (priced separately $115 – a $20 savings)

Hurry, because there are a limited number of seats, and the prices go up by $5 each on April 1.

For more details, and to find out how to submit award nominations,  see us at www.someawards.com

Click Here To Buy Tickets To The 2014 SoMe Awards & Forum

See you on May 22nd!

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